Work
Absher 360
Marketplace concept with a compass-inspired brand system and searchable profiles.
Web & SEO Systems
Branding & Identity
Automation & Ops
Role
Brand designer + WordPress developer
Timeline
5 weeks
Stack
WordPress
Elementor
ACF/CPT UI
Zapier
GoHighLevel
Context
Absher 360 needed a marketplace identity and a directory that felt trustworthy and easy to search.
Goals
- Build a brand identity rooted in direction and discovery
- Create a scalable directory layout for professionals
- Automate lead routing into a CRM
Constraints
- Multiple service categories to manage
- Need to stay editable for non-technical admins
What I Delivered
- Logo and compass-inspired visual system
- Directory templates with filters
- Professional profile fields and search
- Zapier lead routing to CRM
Solution Highlights
- Designed the compass mark and gradient palette for the brand.
- Structured CPT templates for fast profile creation.
- Connected form submissions to CRM automation for follow-up.
Results
- Custom directory structure for professionals
- Branded filters for quick service discovery
- CRM automation for new lead routing
SEO + Automation Notes
- Schema for service listings and profile pages.
- Automated tagging based on service category interest.
Gallery
Project Visuals