Work
Eddie Calderon Attorney
Production-ready attorney website with structured practice pages and local SEO focus.
Web & SEO Systems
Role
Web engineer + SEO
Timeline
4 weeks
Stack
Next.js
TypeScript
Tailwind CSS
Local SEO
Context
The firm needed a modern site that communicated trust, expertise, and local relevance.
Goals
- Present practice areas with clear structure
- Build a site optimized for local discovery
- Create a conversion-focused consultation flow
Constraints
- Strict tone requirements for legal services
- Limited time for content iteration
What I Delivered
- Multi-page website architecture
- Consultation CTA flow
- SEO-friendly content structure
- Performance-optimized build
Solution Highlights
- Organized practice areas by user intent.
- Built a trust-first layout with clear hierarchy.
- Implemented SEO metadata and internal linking.
Results
- Practice area pages structured for search intent
- Trust-first layout with clear calls to action
- Metadata and on-page SEO foundation
SEO + Automation Notes
- Local schema markup and metadata.
- Page-level intent mapping for practice areas.
Gallery
Project Visuals