
Web & SEO Systems
Branding & Identity
Pullman Real Estate
Property listing system with custom fields, filters, and branded templates.
Role
Web developer + brand support
Timeline
5 weeks
Stack
WordPress
Elementor
ACF/CPT UI
Local SEO
// Context
Pullman needed a listing system that was easy to manage and fast to browse.
// Goals
- Model property data with custom fields
- Improve browsing and filtering
- Support SEO for listing pages
// Constraints
- Large media libraries
- Non-technical editors
// Deliverables
- Custom property content type
- Filterable listing archive
- Detail template with CTA
- SEO-ready structure
// Gallery
Project Visuals


// Solution
- Built structured listing templates that stay consistent.
- Designed filters for quick property scanning.
- Optimized listing pages for readability and trust.
// Results
- Custom property type with structured fields
- Searchable listings and detail templates
- SEO-friendly listing pages
// SEO + Automation Notes
- Schema for listings and location signals.
- Metadata tuned for property search intent.
// Next Project
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